Nike / Air Max / Lunar 1

Nike Sportswear Global Brand Design / Portland Team Nike: Michael Spoljaric I was tasked to communicate that the Nike Air Max 1s are one of the lightest running sneakers ever made. Therefor I came up with the idea to create air bubbles based on the the air max window. The bubbles became a part of multiple air max campaigns. And still keep popping up in new campaigns.

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